If you operate in a highly competitive market, it is likely that however optimized your site is, you may not appear on the first couple of pages in Google for some keywords. Google Adwords allow you to ‘bid’ for sponsored advertisements. These appear on the right-hand side of Google searches. The good news is that you will only pay each time a user clicks on the advert and goes to your site. Hence – it’s called ‘pay-per-click’ advertising and can be extremely cost effective. You can set daily or weekly budget limits. Turn the advert on and off in minutes.
ACTION PLAN: We’ll help you define the campaign, set up an account and monitor the results.
Contact us today to get started!